“I’m concerned that people don’t get what we offer. They don’t understand our brand,” my new client, Alexandra, said. In response, I guided Alexandra through a number of steps to help her get to the essence of her brand. I’ve noticed that…
“I’m concerned that people don’t get what we offer. They don’t understand our brand,” my new client, Alexandra, said. In response, I guided Alexandra through a number of steps to help her get to the essence of her brand. I’ve noticed that…
“2019 could really be my year,” my new client, Alexandra, said. “Excellent. What would make it happen for you?” I replied. “I’m not sure.” “Let’s look at this from both angles–where you’re strong and where you need to throw out mistakes–or actions that…
“Why can’t I go forward faster?” my friend, Stephanie, asked. “Let’s get specific. What’s bothering you at the moment?” I asked. “I got to go to this business dinner, and I feel tired just even imagining that I might…