“I’m concerned that people don’t get what we offer. They don’t understand our brand,” my new client, Alexandra, said. In response, I guided Alexandra through a number of steps to help her get to the essence of her brand. I’ve noticed that…
“I’m concerned that people don’t get what we offer. They don’t understand our brand,” my new client, Alexandra, said. In response, I guided Alexandra through a number of steps to help her get to the essence of her brand. I’ve noticed that…
Imagine that you could maximize connection and productivity in your relationships at work. Author Michael Gelb takes us on an empowering journey with his book The Art of Connection: 7 Relationship-Building Skills Every Leader Needs Now. Gelb writes: “I’ve discovered…
“I’ve been stuck,” Andrew, a friend, said. “How so?” I asked. “I assembled a website. I’ve done different things with social media. But I’m not getting a big response.” “I hear you. You’re looking for the Tipping Point,” I said.…
“How do you build a following with people from 69 countries visiting your blog, Tom?” my new client Alicia asked. “I’ve found it comes down to what I call The 3 Cs: Caring, Consistent and Competent,” I replied. Caring People…